TechZibits | Watering Hole

Category Archives: Event Marketing & Sponsorship

Top 10 Hi-Tech U.S. Trade Shows

Pulling together a Top 10 trade show list is somewhat problematical. Most lists are based on square footage (the “largest”), show attendance (the “biggest”), number of exhibitors (the “largest display of products” or “exciting number of new product announcements”) or industry focus (the “industry’s premier event”). While these lists are great for promoting an event and can be useful for marketers planning their marketing programs, their utility stops there. The typical Top Read more [...]